Property Solutions is a real estate services company based in Florida, offering comprehensive solutions for home buyers, sellers, and investors. Known for their commitment to seamless property transactions and client satisfaction, their goal is to simplify real estate experiences through technology and personalized support.
Challenge
To avoid over-targeting existing visitors.
Solution
The client, a Florida-based real estate business, faced multiple digital roadblocks that hindered online growth. Their website suffered from low organic visibility, failing to rank for key local real estate-related search queries. As a result, lead generation was minimal, with few conversions stemming from unclear calls-to-action and insufficient traffic. Additionally, the website's outdated UX/UI lacked the modern design elements and mobile responsiveness required to engage today's users effectively. From a local SEO perspective, there were significant gaps in business listings, keyword optimization, and Google Maps presence, all of which limited local reach. Furthermore, the website lacked rich, engaging, and keyword-optimized content, which is essential for both organic ranking and user engagement.
Results
Within the first six months of implementation, the revamped digital strategy led to a 72% increase in qualified leads and a 45% boost in Google Map Pack visibility, significantly enhancing local discovery. The mobile-optimized website redesign improved user experience, contributing to a 35% reduction in bounce rate and a 1.8x increase in average session duration. On the performance side, the campaign achieved a Click Through Rate (CTR) of 1.12%, indicating strong ad engagement, while the Cost Per Action (CPA) was reduced by 28%, improving overall lead acquisition efficiency. Most notably, the combined efforts across SEO, content, and conversion optimization generated a Return on Investment (ROI) of 314% within the first quarter, solidifying the client’s presence as a top-performing real estate service in Florida.
1.12% CTR
28% less CPA
314% ROI
From The Client
Working with this team has felt more like having an in-house partner than an external agency. "They’ve built such a strong relationship with our organization that we honestly see them as an extension of our IT department. Anytime we need support, it’s just a quick call or email away. The service is always top-notch, and they never make us feel like just another client—they make us feel like we’re their top priority." Their consistent communication and commitment have made a real difference for our business